Sunday 23 October 2016

The Difference That Makes All The Difference: Part 3

BE AMERICAN?


So here's a topic some people are quite shy to talk about while some wish to talk about it but only few people have a good understanding of the subject. The subject of financial success appears to be so extensive and difficult to understand to most people but the truth is that it's quite simple to comprehend and achieve if you are willing to follow some simple set rules. The absolute understanding and the application of these rules is another factor that differentiates the successful from others, and by this, I mean this is the difference that makes the difference. Today, I want to share with you one of those things financially successful people know and do.

   Financial success for some set of people simply means to be free from debt while for some others, asides being free from debt, it means to be able to save some money for retirement. On the other hand, it means yet more for another set; it means to have enough to pass over to their unborn generations. However, the fact is that it doesn't matter which category you belong to because it's totally up to you to decide. In the meantime, the question remains, "how do we achieve this?".

   I once read an article online that says "if you want to be billionaire, then Be American. Design software. Sell luxury baubles. Brew beer. Open a shop. Make chocolate ... But don't be British- they are rubbish at becoming billionaires."

   This made me wonder what those that are British or those, like me, who are from some part of Africa should do. You might be from another part of this world; perhaps from Asia, Russia or France and you aspire to be financially successful, what then should you do? "Does that mean we don't stand a chance of being financially successful?". After thinking about this for some time, I concluded, using myself as an example, I believe that I can still design software, sell luxury baubles, brew beer or open a shop; I might even make chocolates or do any other form of Business and investments if I desire to be financially successful but I don't have to be American. And the same applies to all my non-American audience in Africa, Europe, Asia and the rest of the world.

   The good news is, if you are American like my amazing audience from the United States, then good for you. And if you're not, then good for you also because this is as simple for you as it is for our American brothers.

   You might ask, 'now you're saying I don't have to be American before I can achieve financial success, what then should I do?'. The answer is quite simple, although it requires a lot to bring to a successful issue.
In this case, the distinguishing factor between the financially successful people of the world and the rest is the fact that they 'Do Business'. They provide goods and services to the rest of the world, they offer value and they are rewarded based on the value they offer. This is yet another difference that makes all the difference.

   Mind you, you too can be a part of that group 'if you're willing to pay the price'. And to do achieve that, you will have to set out to Invest in yourself first'.


You will have to:
1- Discover and develop your talent: Find what you're good at, what you're talented at doing and develop that talent. Work and learn to be the best of yourself or you can learn a skill.


2- Find a need: The reason some people get frustrated while starting a business is because they are not seeking to meet a need. People go into Business most times just because they want to make money. This shouldn't apply to you if you are willing to be financially successful. You must seek to meet the needs of the people if you want to be indeed successful in business. Find a need and look for how you can use your talent or skill to meet such need.


3- Do your market research: Research on the nature of market you want to go into, research on the location and culture of your targeted costumers and get familiar with the statistics.


4- Write and setup a rock solid business plan: Write down your business plan and get the necessary things you need to start.


5- Brand your business: This is important. You have to give your business a name and register it for trademark.


6- Get your finances in order: This is not the same as loaning a huge sum of money to start your business. This is simply to understand the financial statistics of your business which should be made very clear in your business plan. Know your estimated income and expenditures and work in line with it.


7- Market your business & Launch: Now you're good to go, get the word out and let people know about your business then start operations. (You might want to inform the press too and invite them over on your launch day. You need the awareness).


8- Lastly, don't be afraid to start small. Great things usually have small beginnings. Never despise those days of little beginnings.
"Dream big, start small but most of all start".     -Simon Sinek
Simple isn't it?


   I like to share at least a little bit of fact in my articles, and this time, we'll be taking a quick look at some interesting statistics. And just incase you're still thinking you need to be American before you can achieve the financial success you desire, then you should take a closer look at this.

   Leading the list of indeed financially successful non-Americans is 80 years old Spanish retail magnate, Amancio Ortega. He is the C.E.O of Zara, a fashion retail business which he started in 1963. Amancio Ortega is the second richest man in the world with a Forbes estimated net-worth of 67 billion as at the time of publication of this article.
You should know that Amancio Ortega is not the only non-American citizen who is financially successful. Included on the list are notable people like Carlos Slim Helu from Mexico, Liliane Bettencourt from France, Jack ma from China, Aliko Dangote from Nigeria, Roman Abramovich from Russia to mention but a few.

   So here's a secret, 'the difference that makes all the difference'.
Along with the fact that this men are 'passionate' people, 'Optimistic' and have set out to add value to the world is the fact that all these men are businessmen. This affirms the fact that the key to financial success is not to 'be American' but to 'do business', and that financial success can be achieved irrespective of what part of this world you're from.

   In the light of this, I must say that It's not by power nor wisdom, nor nationality but God that makes all this things possible. And with this in mind, it is up to you and I (non-Americans) to justify the fact that we don't have to be American to achieve financial success.

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